HubSpot Platinum Partner & Agency for Boston B2Bs
HubSpot systems built for Boston's B2Bs
LZC is a HubSpot-centric agency. Every engagement includes hands-on training and in-depth working sessions inside your actual portal, using HubSpot’s newest features instead of pre-built templates that go stale within a year. Your team leaves knowing how to build, not just how to log in.
Who we are
A HubSpot Platinum Solutions Partner for Boston B2Bs
LZC is a full-service HubSpot agency focused on one outcome: a portal that matches how your revenue team actually works. Onboarding, implementation, integrations, and the ongoing support most agencies skip after go-live.
As a HubSpot Platinum Solutions Partner serving Boston, your team gets the same embedded model we run everywhere else — no rushed setup, no disappearing act once the contract is signed.
13 Yrs
B2B Marketing Experience
Platinum
HubSpot Solutions Partner
5–20
Seat B2B Teams
Zapier
Silver Partner
A HubSpot Platinum Solutions Partner for Boston B2Bs
Four disciplines,
one core solution
LZC covers the full HubSpot stack — Sales, Marketing, and Service Hub implementation and optimization, paid media, SEO, and landing pages built to convert. As your Solutions Partner, we run point on the tool and the strategy behind it, so your website, ads, and CRM pull in the same direction instead of three agencies pulling in three different ones.
01
HubSpot Onboarding & Implementation
HubSpot centralizes customer data so sales, marketing, and customer success work from one unified view of every interaction.
02
Website & Landing Pages
A robust online presence is pivotal to growth — from your website to compelling landing pages that actually convert.
03
SEO & LLM
Tap into Google’s data for informed decisions and thorough keyword research to amplify your digital footprint.
04
PPC & Paid Media
Most HubSpot problems trace back to a rushed setup nobody revisited.
A portal gets built fast, the team adapts around its limits instead of the other way, and two years later nobody remembers why half the workflows exist. Seth Nagle started LZC after watching this pattern play out at three different B2B startups he helped launch marketing from zero.
LZC operates remotely with a Massachusetts-based founding team and works directly with Bodton’s B2Bs to rebuild HubSpot around the sales process the team actually runs — not the one the last agency assumed.
Onboarding and implementation
We don't hand you a configured instance and walk away
Strategy and execution
Content without a plan behind it rarely moves pipeline
Before we write a word, we define what success looks like, map the go-to-market plan, and set KPIs that actually get checked. Your strategy and your HubSpot setup get built to reinforce each other.
What Drives LZC?
The short version of why clients stay with us past the first 90 days.
Embedded, Not Outsourced
We sit in your working sessions and train your team live, instead of handing over a configured portal and disappearing.
Built From Real Startups
Seth launched marketing from scratch at three B2B startups before founding LZC. The workflows we build come from having run revenue teams, not just configured tools for them.
Platinum Partner, New England Based
LZC is a HubSpot Platinum Solutions Partner working with B2B companies across New England, including Seth's board seat with the Greater Newburyport Chamber of Commerce.
What We Offer B2Bs In Boston
Your Go-To Resource For All Things Hubspot
Strategy
Meets Innovation
You understand your audience, we master the tech and tools.
Built With Purpose And Hyper Focused
Setup scoped to your process, not a generic template.
White Glove Training and Onboarding
Live working sessions and supporting documentation when off boarded
Execute Campaigns And Analyze Results
Campaign data tied back to contacts and deals, not just clicks.
What Drives LZC?
Do More Every Day
Emphasizing integrity and dedication, we believe in going the extra mile, even beyond the spotlight, to deliver unparalleled results.
Addicted to the Results
Our passion lies in seeing tangible outcomes from our strategies, fueling our continuous pursuit of excellence.
Strategy & Discipline
We understand that quality leads are the product of well-crafted strategies and disciplined execution, not just mere signup forms.
Commitment to Quality
"Do the Job Right or Don’t Do it at All" - This mantra underlines our unwavering commitment to delivering the highest quality in every aspect of our work.
Every Day Execution
Acknowledging that "Planning is Easy, Executing is Hard," we embrace the challenges of bringing plans to fruition through hard work and persistence.
Start Trailblazing
Separate Yourself – Blaze a New Trail - We encourage innovation and breaking new ground, setting ourselves apart in the industry and creating unique paths for success.
Frequently Asked Questions
everything you need to know
Is LZC a certified HubSpot partner for Boston businesses?
Yes. LZC is a HubSpot Platinum Solutions Partner working with B2B companies across Boston, Cambridge, and the rest of Greater Massachusetts. Our team holds HubSpot certifications across the Marketing, Sales, and CRM implementation tracks.
Does LZC work with Boston companies remotely, or do I need a local agency in the city?
We work with Boston-area B2Bs remotely as a matter of course. HubSpot implementation and onboarding happen inside your own HubSpot instance over video calls and shared docs, so a downtown office isn’t a requirement for the work itself. Our team is based on Massachusetts’ North Shore, about 40 minutes from Boston, and meets in person when a client wants that.
What does HubSpot onboarding cost for a Boston-area B2B?
Starting at $1,500. Cost depends on which Hubs you’re implementing and how much of your existing CRM data needs to migrate in. Boston clients typically fall into our [X to X seat] range, and we scope exact pricing on a short discovery call before any contract.
How long does HubSpot implementation take for a Boston company?
Most Boston-area implementations run about four weeks from kickoff to a live, working instance, for teams in the 5 to 20 seat range. Larger data migrations or multi-Hub rollouts can run longer; we give you a specific timeline after the discovery call.
Which Boston-area towns and cities does LZC serve?
We work with B2B companies throughout Greater Boston, including Cambridge, Somerville, Newton, Waltham, and the MetroWest area, as well as Massachusetts’ North Shore and South Shore. If your team is anywhere in Massachusetts, or fully remote, we can likely help.
What size Boston businesses does LZC typically work with?
Most of our Boston-area clients are B2B teams with 5 to 20 HubSpot seats, past the point of a free CRM setup but not yet needing an in-house RevOps hire. We also work with larger teams that need a partner to clean up a rushed initial HubSpot setup.
Can LZC migrate our Boston company from another CRM to HubSpot?
Yes, our HubSpot Solutions Partner team handles CRM data migration for Boston clients moving off Salesforce, Pipedrive, or a spreadsheet-based system, alongside the HubSpot setup itself.
Looking For A HubSpot Solutions Partner In Boston?
Schedule a meeting and discover how LZC can be the ideal partner for your HubSpot marketing needs.
Onboarding – Implementation – Training – Growth
- Our mission is to provide the essential marketing fundamentals that will serve as the bedrock for your business.
- As you grow and invest your marketing spend you can trust that every experiment and dollar spent is adding value.
- If your offering is exceptional, backed by a strong team, and led by visionary individuals, we'd love to help contribute to your journey.
Looking For A HubSpot Solutions Partner In Austin?
Let׳s Meet
Give Us A Phone Call
(978) 255-3297
We're On The Map
40R Merrimac St, Newburyport, MA 01950
Send Us A Message
growth@lzcmarketing.com